top of page

About Us

Built on a foundation of passion and commitment, The Merino Group has become a leading public affairs and communications firm in California. Moises Merino, a native of Boyle Heights in East Los Angeles, shaped the firm's journey with a profound commitment to community and service.

 

Drawing from decades of collective experience, The Merino Group operates with precision and effectiveness. The team's service-first approach is the basis for ensuring excellence in communications, community relations, and media engagement.

 

A key aspect of The Merino Group's work involves deep-rooted engagement with the Latino community. By acknowledging cultural intricacies and specific needs, the firm establishes genuine connections that result in meaningful change. The Merino Group's extensive network within the Latino community enables us to navigate with understanding and purpose.

 

The firm's influence extends to various media outlets, including Spanish-language networks. Utilizing these outlets ensures that The Merino Group's messaging resonates widely, reaching diverse audiences with precision and impact. Additionally, having well-established relationships with both elected officials throughout California and community-based organizations, The Merino Group places itself in a position to be a crucial bridge between government agencies and communities.

 

The Merino Group remains a steadfast presence in its dedication to making a lasting and positive impact on the communities it serves.

bottom of page